On February 13, wear RED with us!

What is Wear Red Canada?

Wear Red Canada is celebrated annually across Canada on February 13th to raise awareness about women’s heart health. Events are held across the country to serve as a reminder for all people in Canada, but especially women, to be mindful, curious, and proactive in the management of our heart health and wellness.

Campaign for women's heart health awareness

Heart disease is the number one killer of women worldwide and the leading cause of premature death in women in Canada.

Globally, cardiovascular diseases affect 1 out of 3 women, yet women everywhere are:

  • Under-studied
  • Under-diagnosed
  • Under-treated
  • Under-aware

Heart disease is largely preventable. There is a lot we can all do to help reduce the risk.

Events are held online and across the country to serve as a reminder for everyone in Canada, but especially women, to be mindful, curious, and proactive in the management of our heart health and wellness.

Wear Red Canada

Wear Red Canada is proudly hosted by the Canadian Women’s Heart Health Alliance and powered by the Canadian Women’s Heart Health Centre. Click here to learn more about women’s heart health.

To take care of others, you need to first take care of yourself.

Start the conversation about why #HerHeartMatters

Get Involved with Wear Red Canada

Participate in the Wear Red Canada Movement Challenge

Get active! Run, skate, ski – anything goes! Join the 2025 Movement Challenge and get some cool swag in your participant kit.

Find or Plan an Event

Find a local or online event to attend or organize one yourself! View our event planning tools to help you get started.

People using technology and communication tools.

Raise Awareness with our Campaign Toolkit

Get access to all the Wear Red Canada promotional tools, templates, and social media graphics and help amplify our message.

People volunteering with donations and support

Become a CWHHA Member

Do you want to meet other people where you’ll be engaged in meaningful, inclusive and fun activities in support of women’s heart health? We need your help!

Light your building in RED

On February 13, buildings, landmarks, bridges, signs and storefronts will light up RED in support of women’s heart health.

Proclamations

Provinces, territories, cities and towns across Canada proclaim February 13, as “Wear Red Canada” day.

Heart disease is the number one killer of women worldwide and the leading cause of premature death in women in Canada.

The good news is, 80% of a woman’s risk factors are within her control, and heart disease is largely preventable.

Wear Red Canada is proudly hosted by the Canadian Women’s Heart Health Alliance (CWHHA) and powered by the Canadian Women’s Heart Health Centre (CWHHC) with funding support from the University of Ottawa Heart Institute Foundation (UOHIF).

On February 13 and all February long, please use our hashtags: #HerHeartMatters & #WearRedCanada